Thalany Kamri, Jati Kasuma Ali, Nurul Fahana Aini Harun


Gunung Santubong National Park (GSNP) is one of the attractions in Sarawak that needs attention for
conservation. A contingent valuation method of survey was conducted to estimate the conservation value of
GSNP and to elicit the willingness to pay among respondents. Through the random survey, the estimated
mean of willingness to pay for conservation fee per respondent was RM8.41. With the number of visitors of
24066 in year 2016, it is estimated that there is an additional RM 202,395.06 that could be used for the
improvement in environmental conservation. This study shows that contingent valuation method is a useful
tool to guide decision makers in policy purposes of natural resources management of protected area in
developing countries.


Contingent valuation, national park, conservation, willingness to pay, Sarawak.

Full Text:



Andrade, G. S. M. & Rhodes, J. R. (2012). Protected areas and local communities: An inevitable partnership toward successful conservation strategies? Ecology and Society, 17(4), 14. [CrossRef]

Cessford, G. & Burns, R. (2008). Monitoring visitor numbers in New Zealand national parks and protected areas. New Zealand: Science & Technical Publishing. [CrossRef]

Dumitras, D. E., Arion, F. H., & Merce, E. (2011). A brief economic assessment on the valuation of national and natural parks: The case of Romania. [CrossRef]

Notulea Botanicae Horti Agrobotanici Cluj Napoca, 39(1), 134–138. [CrossRef]

Eagles, P. F. (2002). Trends in park tourism: Economics, finance and management. Journal of Sustainable Tourism, 10(2), 132–153. [CrossRef]

Hearne, R. R. & Salinas, Z. M. (2002). The use of choice experiments in the analysis of tourist preferences for ecotourism development in Costa Rica. Environmental Management, 65(2), 153–163. [CrossRef]

Margules, C. R. & Pressey, R. L. (2000). Review article systematic conservation planning. Nature International Weekly Journal of Science, 405, 243–253. [CrossRef]

Markandya, A., Harou, P., Bellu L. G. & Cistulli, V. (2002). Environmental economics for sustainable growth. Cheltenham: Edward Elgar. [CrossRef]

McAlpine, K. G. & Wotton, D. M. (2007). Conservation and the delivery of ecosystem services. New Zealand: Publishing Team Department of Conservation. [CrossRef]

McKenzie, G. W. (1983). Measuring economic welfare: New methods. Cambridge: Cambridge University Press. [CrossRef]

Queensland. (2015). Nature conservation act 1992. [CrossRef]

Sarawak Forest Department. (2016). Visitor statistics to national park. Retrieved May 25, 2016, from Sarawak Forest Department: www.Forestry. Sarawak.Gov.My/Modules/Web/Page.Php?Id=1067 &Menu Id=0sub Id=291. [CrossRef]

United Nations Environment Programme. (2013). UNEP annual report 2013. [CrossRef]


The Journal is published by Management Study Program, Faculty of Business and Economics, Petra Christian University. It available online supported by Directorate General of Higher Education - Ministry of Research, Technology and Higher Education of the Republic of Indonesia.

©All right reserved 2016.Jurnal Manajemen dan Kewirausahaan, ISSN: 1411-1438, e-ISSN: 2338-8234

web stats
View My Stats